Bitdefender Total Security vs Kaspersky Premium Comparison

• Individual for 1 year: $109.99 billed yearly at renewal
• Individual, first year: $59.99 for the first year (intro)
• Family for 1 year: $139.99 billed yearly at renewal
• Family, first year: $79.99 for the first year (intro)

• Standard for 3 devices, renewal: $34.99 a year, the renewal price the store states
• Standard for 3 devices, first year: Intro: $30.99 for the first year
• Plus for 3 devices, renewal: $46.99 a year, the renewal price the store states
• Plus for 3 devices, first year: Intro: $40.99 for the first year
• Premium for 3 devices, renewal: $54.99 a year, the renewal price the store states
• Premium for 3 devices, first year: Intro: $42.99 for the first year

The privacy policy says the products send technical data such as IP and MAC addresses and pseudonymized identifiers of devices, files, folders, apps and URLs; with email protection, header data such as sender, recipient and subject. The Windows guide says Quick Scan uses in-the-cloud scanning. Neither says whether whole files are uploaded for analysis.

The products and services privacy policy lists what the software can send to Kaspersky: threats detected, information on installed applications, the addresses of websites visited (logins and passwords removed up to the host name), operating system events, Wi-Fi connection data and, in its words, suspicious files that 'can be automatically sent for a more thorough analysis by machine learning-based technologies and, in rare cases, by a malware analyst'. The files are mainly executables; harmless files or parts of them may be sent too, to reduce false positives. The policy says the Kaspersky Security Network Statement and the Marketing Statement list data that users decide to provide by ticking a box in the product settings. Kaspersky says files shared by users in Europe, North and Latin America, the Middle East and several Asia-Pacific countries are processed in two data centres in Zurich, Switzerland.

Technical data is used for security and, in the policy's words, 'for statistical purposes and improving the quality of our solutions'. The account email can be used for Bitdefender's own marketing unless you opt out. The policy says 'We do not sell your data.' Technical data may be kept for up to 10 years.

The privacy policy says data is used to protect users, to update the antivirus databases, to analyse threats, and to improve products through 'statistical research and analyses' on de-identified data. It also lists 'personalized information and offers from Kaspersky, including ... Kaspersky and third-party products and services, marketing offers, discounts'. Kaspersky may share data within its group and with service providers that supply 'web analytics, data processing, advertising, e-mail distribution, payment processing, order fulfillment'. On Android it processes a hash of a device identifier. The policy version opened is dated 28 February 2022. It states that data can be processed in Russia, China and Belarus among other countries, and that data from users in the EU is processed 'on servers located in the EU and Russia'.

Controls over how Kaspersky develops, tests and releases the antivirus databases for Windows and Unix systems, August 2025 to July 2026

Bitdefender S.R.L. is registered in Bucharest, Romania, and processes personal data under the EU GDPR. The privacy policy names hosting, support, e-commerce and marketing processors in the EU and the USA.

Kaspersky calls itself a private international company with its holding company, Kaspersky Labs Limited, in the United Kingdom, and its operating company, AO Kaspersky Lab, in Russia. The privacy policy is issued by AO Kaspersky Lab, Moscow, and names Kaspersky Labs GmbH in Ingolstadt, Germany, as the group's representative for EU data protection law. The US Commerce Department's 2024 entity listing names AO Kaspersky Lab and OOO Kaspersky Group in Russia and Kaspersky Labs Limited in the United Kingdom. Kaspersky says it has no ties to the Russian government and is not obliged to hand over user information under Russian surveillance laws; the Commerce Department found that it 'is subject to the jurisdiction of the Russian Government and must comply with requests for information'.

A privately held company led by co-founder and CEO Florin Talpeș. In December 2017 the investment firm Vitruvian Partners bought about 30% from another shareholder, becoming the second-largest shareholder after co-founders Florin and Mariuca Talpeș; a group of private investors holds a minority stake. The most recent ownership details found date from 2017.

Kaspersky was founded in 1997 and has its headquarters in Moscow. It describes itself as privately held; neither its privacy policy nor its FAQ names the owners of the UK holding company. The US Treasury sanctioned twelve board members and senior executives of AO Kaspersky Lab in June 2024; Kaspersky states that neither the company, its subsidiaries nor its chief executive was designated.